BLACKPINK drop fierce music video for lead single ‘Shut Down’

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His sophomore album, ‘Born Pink’, is out now

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BLACKPINK has released the music video for ‘Shut Down’, the lead single from their newly released sophomore album ‘Born Pink’.

  • READ MORE: BLACKPINK enters world-winning era with unreleased new single ‘Pink Venom’
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A charming white garage and the gruesome new scene set in the middle of town after hours, sees BLACKPINK confidently stating its successes as a musical act. ,It ain’t comeback because we never leftJenny announces in the opening stanza of the track.

There are also callbacks to scenes from the girl group’s previous music videos such as ‘Bumbayah’, ‘Whistle’, and ‘Dudu-du Dudu-du’.

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In addition to the confident lyricism, ‘Shut Down’ also features excerpts from the violin solo ‘La Campanella’ by Italian composer and violinist Niccol Paganini.

The music video for ‘Shut Down’ coincided with the release of ‘Born Pink’, which came two years after the release of the group’s first studio album, ‘The Album’. According to YG Entertainment, the album’s title refers to the group’s “identity”, “which is never normal and will emit a deadly aura”.

Listen to ‘Born Pink’ below.

The eight-track record features ‘Pink Venom’, the first track from the album, released last month; and ‘Ready for Love’, which premiered in a virtual concert organized in association with PUBG Mobile.

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Members Rosé and Jisoo receive songwriting credit for ‘Yeah Yeah Yeahs’ on BLACKPINK’s sophomore record. Notably, this is the second time Jisoo has received writing credit for a song, after being credited with Jenny as the writer of the 2020 track ‘Lovesick Girls’.

Credit: www.nme.com /

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