Chinese streaming site Youku accused of copying Netflix’s Squid Game

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The platform is set to release a show titled ‘Games Victory’

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Chinese online streaming site Youku has been accused of plagiarism from Netflix squid game.

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The platform promoted a new show titled squid’s victory At an investment fair on Wednesday (October 20), using a poster that closely resembles iconography, including the pink circle and triangle symbols used in Netflix’s South Korean hit.

  • Read more: Are you not having fun? squid game and the poor as stuff to play on the screen

as reported by BBC, the show also sees contestants competing in “massive children’s games”, reminiscent of squid game central base. You can see the comparison of posters Here.


After criticism online, Youku issued an apology, claiming it was a “draft” poster, while the show was renamed. squid’s victory To win the game.

‘Squids Victory’ original poster credit: Youku

on apology Weibo Read: “Due to work error, the first draft of the new win the game The show – which was shot earlier – was mistakenly used in promotional activities at a trade fair.”

Youku also released a new poster for the show, with the font changed and the pink symbols removed.

The apology sparked another wave of criticism on Weibo. A user wrote (via) south china morning post🙂 “On the one hand we complain that Koreans are stealing our culture, and on the other, we copy their work when they make something popular.”

squid game, which is Netflix’s biggest launch ever, has become popular despite not being officially released in China. Many citizens are watching shows through illegal streaming sites or by downloading torrents.


According to the streaming giant, the show has topped Netflix’s charts in 94 countries since its September release.

According to bloomberg, the show’s success has also generated $891.1 million in “impact value” for the company – a metric used by Netflix to measure a title’s performance.

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