Facebook has announced that it is changing its name to Meta.
Billionaire Mark Zuckerberg announced the Shock rebrand during his future Facebook Connect keynote – where he detailed plans to build a next-gen “Metaverse” internet.
The new nickname is catchy to everyone of facebook Entire operation – so the actual app name will not change.
But Meta is now the official company brand, which includes Facebook, Instagram, WhatsApp, Oculus, and more.
Zuckerberg said that meta comes from the Greek word “beyond”, and now better represents the company.
“We are a company that builds technology to connect people,” said the Harvard drop-out while announcing the company’s new name.
“Facebook was born at a specific time, a college campus, on the web.
“Increasingly this doesn’t include everything we do.
“Right now our brand is so tightly tied to one product that it can’t possibly represent everything we do today, let alone the future.”
The special event showcased the company’s brand new Metaverse technology with a focus on Virtual Reality.
VR, augmented reality and the “metaverse” – a potentially infinite virtual world – are vast areas of investment for Facebook.
The company recently announced plans to hire an additional 10,000 employees to work on the metaverse.
“It is not about spending more time on screen. It’s about making the time we’re already spending better,” said Zuckerberg, 37, speaking about his vision for the metaverse.
“The next version of the Internet can.”
Earlier today we told how soon you will be able to live in a virtual Facebook house – an early stage of the metaverse.
Speaking to reporters, including Facebook VR boss Andrew Bosworth, described the company’s bold vision.
“The Metaverse is a set of virtual 3D spaces where you can share immersive experiences with each other when you can’t live together,” Bosworth explained.
“What comes after the Internet? Instead of looking at the screen, you get involved in the experiences.
“You don’t have to experience it in VR. Most people will initially experience it on screens they already have.”
He described it as “the next generation of the Internet”.
News of the rebrand set the internet on fire last week, with joke names like “Bookface” and “Bookie MacBookFace” going viral on social media.
Several industry experts weighed in on the more dire predictions, based on information provided to The Verge by a source on Facebook.
Samidh Chakraborty, who previously served as Facebook’s chief of civil integrity, believes the US tech titan will operate under the alias “Meta”.
“My best guess for the new name: ‘Meta,” Chakraborty wrote on Twitter.
“But I’d prefer something more classic like ‘A Mark Zuckerberg Production’.”
Facebook isn’t the first company to rebrand itself.
Google reorganized itself back in 2015 to become a subsidiary of a new company called Alphabet.
Alphabet includes several Google ventures, including Fitbit, DeepMind, Waymo — and Google.
Facebook’s rebrand likewise puts Facebook, Instagram, WhatsApp and Oculus under a new original name.
Facebook has had a tough few weeks.
The company suffered a huge loss on October 4, which took its services, including WhatsApp and Instagram, offline for seven hours.
As if that wasn’t enough, four days later its suite of platforms went down again. Technical flaws were pointed out.
The outage again sparked calls from politicians and lawmakers to disband the California tech company.
Critics have argued for years that no single company should own three of the world’s most popular communication platforms.
The downtime follows weeks of drip-feed leaks and revelations by a former Facebook staff member published by the Wall Street Journal.
Francis Haugen provided documents used in the WSJ investigation and a Senate hearing on the harms of Instagram to teenage girls.
And details of a large number of Facebook documents have leaked through the press in recent days.
Hitting back at critics in his speech today, Zuckerberg said: “I believe we are put on this earth to create. I believe technology can improve our lives.
“For many, I’m not sure there would be any right time to focus on the future.
“As long as I am running this company, I will do my best to celebrate this spirit and go for it completely.”
Here’s what you need to know…
- Facebook was technically known as Facemash in 2003. was named
- It was designed as a “hot or not” game for Harvard students
- Mark Zuckerberg, a 19-year-old coding expert, turned the concept into a social network called TheFacebook in February of the following year.
- Since then, the site has become one of the most popular websites in the world.
- Facebook buys apps like Instagram and WhatsApp and adds them to global events
- The company is also investing heavily in VR, AR and Metaverse technology — including its Oculus brand of headsets
- Facebook has about 2.85 billion monthly active users
- But it has had its fair share of controversies over hacking, privacy, and user security.
- Facebook is currently valued at about $900 billion in the stock market
- And Zuckerberg, now 37 years old, is one of the richest people alive with an estimated net worth of $116 billion.
- The tech mogul is married to doctor and philanthropist Priscilla Chan, and they have two daughters together
- Read all the latest phone and gadget news
- Stay up-to-date on Apple stories
- Get the latest on Facebook, WhatsApp and Instagram
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