Facebook is getting a new name, report claims

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Facebook is going to change its name later this month to reflect its intention to create the Metaverse.

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According to a report by, the rebranding of the social media company ledge, Facebook will put the app under the same umbrella as WhatsApp and Instagram, as well as Oculus and other services owned by Facebook.

The alleged move coincides with mounting scrutiny over criticism by the US government over its alleged politically driven business practices and its failure to tackle hate speech and misinformation on the platform.


Whistleblower Frances Haugen recently came out and alleged that the company has put its profits ahead of the public good. Haugen leaked hundreds of company documents wall street journal And testified before Congress.

Another whistleblower, Sophie Zhang, has said she found “tremendous attempts by foreign national governments to abuse our platform on a large scale to mislead their own citizens”.

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According to the report, the name of the Facebook company is a secret secret within the company. Even senior leaders aren’t privy to the information, but it’s possible that the name could reflect the recently announced Horizon product – a virtual reality product still in development that allows people to use cartoon avatars. Allows you to take meetings using Oculus Quest.

It also announced some smart glasses, most recently in September in collaboration with Ray-Ban, that let people take pictures and videos of what they’re seeing and upload them to Facebook’s suite of apps; Notably, this product did not have the Facebook name anywhere on the specs.

Facebook is also working on ‘Project Area’, a more capable smart-glass project that will use augmented reality for tasks such as map navigation or finding lost objects.

“Imagine calling a friend and chatting with their live avatar at the table. Imagine a digital assistant smart enough to detect road hazards, present statistics during a business meeting, or even help you hear better in a noisy environment”, Facebook Said. “This is a world where the device itself completely fluctuates and disappears into the flow of everyday life.”

Facebook CEO March Zuckerberg is expected to discuss plans to change the name at the company’s annual Connect conference on October 28, but the announcement could be made sooner.

In response to the claims, Facebook said it does not comment on “rumours or speculation”.

The metaverse notion that Facebook has been pushing for some time is the hypothesis about an online space that is persistent, synchronous, spans both the digital and physical worlds, provides “unprecedented interoperability” and has “unprecedented interoperability”. working economy.

In July of this year, CEO Mark Zuckerberg said that Facebook would “effectively transition from being a social media company … to being a Metaverse company”.

However, the concept is still not fully developed. Facebook recently announced that it would be hiring 10,000 employees in Europe to build on this vision, and its roots can’t shake it off the dystopian criticism that the social media company made starting in 2004. Since then competing companies have been bought or pushed out. .

The Origins of the Metaverse is a 1992 book by Neil Stephenson snow accident, which portrays it as “a poor, desperate nation literally ruled by corporate franchises”, Vice’s Brian Merchant writes.

“in the world” snow accident, the metaverse isn’t seen as particularly cool—it is necessary, Because the real world has become so unbearable.”

It is not uncommon among companies in Silicon Valley to rebrand themselves to expand their services. Google reorganized itself in 2015 to present itself as a global conglomerate under Alphabet Inc., which includes ventures such as self-driving cars and healthcare technology.


Credit: www.independent.co.uk /

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