The video starts from where his last single ‘2 Chains’ left off
Heady One has released a new single, ‘Beggar Can’t Be Selector’, along with an official music video.
- Read more: The Big Read – Heady One: “If you make a mistake, you have to move quickly”
Released yesterday (September 17), the easy-to-listen drill rap effort sticks with the street-oriented narrative for which Heady One is known, themes playing on sparse melody and rhythm.
The accompanying music video begins where the clip for their latest single, ‘2 Chains’ departs, featuring Heady on One by the Water Bed. Jumping into a Rolls Royce, Heady One then uses his wealth at various locations around the cityscape, rapping about how his journey to the top was not achieved alone.
Check out the video below:
The new track follows recent news of an upcoming mixtape by Ghanaian-British artist, ‘Too Loyal… for My Own Good’, which is set to release on 1 October.
Marking the announcement with an Instagram post, Heady One had just performed at the Wireless Festival, where the boards behind him displayed the mixtape’s title.
As well as ‘Beggars can’t be choosers’, Heidi One – real name Irving Adzee – has released two singles so far this year – June’s ‘Pound Signs’ and last month’s ‘2 Chains’. At the moment it is not clear whether the trio will be seen in ‘Too Loyal…’.
Last year, Adje released their debut studio album, ‘Edna’, as well as a collaborative mixtape with producer Fred Re.., ‘Gang’, which featured the talents of FKA Twigs, Jamie XX and Sanfa.
In a four-star review of ‘Edna’, Granthshala stated that the album made Heidi One “respect the origins of the drill and delve into conscious rap,” adding that it was also “a great playful representation of UK popular music today”.
The deluxe edition of the album dropped earlier this year, featuring collaborations with Burna Boy and Rich the Kid.