Japan fights back against PlayStation 5 scalpers

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Buying a PlayStation 5 is as easy as winning the lottery

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PlayStation 5 consoles have been on sale for over a year already and they are still suffering from global stock issues. Some Japanese retailers are fighting against resellers in hopes of bringing PS5s to homes.

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In Japan, when a popular or rarity item such as a concert ticket is issued, it is common for customers to sign up for a lottery, instead of rushing them to purchase on a first-come-first-served basis. Where the buying opportunity is chosen at random. , However, with the PlayStation 5, most retailers are taking things a step further in an effort to deter scalpers.

While you can usually sign up for these lotteries at your local convenience store, many retailers like GEO are forcing potential customers to sign up via smartphone apps. GEO is one of the largest new and used electronics retailers in Japan and hopes that by getting people to use their app they can prevent shoppers from staking out a console per customer policy.

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This is a big step forward for Japanese stores as personal privacy is taken very seriously. Consumers usually don’t have to give their identity to shop in stores, so this is a huge step, especially by such a large company, in the fight against reselling the rare current-generation console. As the Xbox Series X/S is less popular in that region, the pressure on PlayStation stock has been severe.

as seen VGC, A Twitter user posted a picture from his local electronics store, which shows it is taking further anti-scaling measures.

The sign indicates that customers who buy the PS5 in-store will have their name written on the outside of the box and on the box that houses the DualSense controller. Users were pleased that these measures were introduced because it reminded them that the NES (known in Japan as the Famicom) was first released. Due to these measures, he got his consolation.

However, this move will not be gladly accepted by all consumers. There is a huge market for second-hand games in Japan, with a high value placed on the condition of the items. Any mark, even on the box, will greatly devalue the item’s resale value.

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More than 7.6 tonnes of fake in other news pokemon The cards were confiscated at Pudong Airport in Shanghai, China after a company tried to export them to the Netherlands.

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