“We were worried the ‘Squid Game’ title wouldn’t resonate”
Netflix Asia executive Kim Min-young reveals the streaming service’s hit series squid game Originally had a different name.
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In a recent interview Hollywood Reporter, Kim shares her thoughts on international success squid game And how the show had maintained its cultural authenticity despite being globally accessible. He also explained how the streaming platform had initially given a different name to the hit series due to fears that international viewers might not connect to the title. squid game.
“Initially, we knew we wanted the show to travel but we were concerned with the title squid game Will not resonate because not many people will be able to get it,” she shared, while it was a real children’s play in Korea, it was unlikely to be familiar to the younger generation.
“We went with the title” round six Instead, wishing it was more generic and helpful to tell people about the show — there are six rounds of the game,” Kim said. However, director Hwang Dong-hyuk later suggested continuing to use the title. squid game, Since the game was the “essence” of the series.
“I think the more authentic title played really really well,” reflected Kim, attributing some of the show’s success to its name. “Topic, squid game, along with the fascinating artwork, really take an interest within our service – especially for viewers who have never seen a Korean show before but are looking for fun things to watch.
“I think we underestimate the curiosity that a lot of our members and audiences have. In trying to make it really easy to understand what the show is about, we could have made a huge mistake. I’m so glad the director Hwang took us back squid game – It sparks curiosity and captures the story so well.”
in other squid game News, after officially reaching “111 million fans,” the show has officially become Netflix’s “biggest series launch ever” as of October 13. Since the beginning of September 17, squid game According to Netflix, popular Netflix TV shows have topped the charts in 94 countries including the UK, US, and France.