Advertisements urge readers to keep an eye on ‘Nandude’
Paul McCartney has been revealed as the man behind a set of ‘Grandude’ ads that have recently appeared in local newspapers across the UK.
Advertisements have been run in classified section of papers such as Manchester Evening Newshandjob Liverpool Echo and of Scotland daily Record during the last week.
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“Grandude and chiller seek information on Nandude’s whereabouts,” the ad, which you can see here, To start.
“Grandude and his four chillers are on the hunt for their adventure-loving Nandude. Nandude has traversed the thickest forests and the deepest seas, always to return with stories. But she’s been around longer than we expected!
“Grandude needs your help! Nandude loves playing the accordion. If you listen, you can see him before you see him! Have you seen Nandude?”
The ‘grandude’ in question refers to the main character in McCartney’s range of children’s books, which began with the picture book. Oh grandpa! in September 2019.
According to one lecturer, “the book introduced a magical grandfather named Granddew, who was inspired by Paul’s nickname for his own grandson (or ‘chillers’!).” McCartney’s website.
Local ads appear to be promoting the latest ‘Grandude’ book, Grandduce Green Submarine, which is set to be published in the UK tomorrow (30 September).
McCartney will discuss another of his books, Song: 1956 to Present, during an in-person event at the Southbank Center in London in November.