In recent years, the Filipino-born influencer Bretman has become one of the most popular people on rock social media and has now made history as Playboy Magazine’s first gay male cover star.
Since first gaining popularity through his comedy and makeup tutorials on the now-discontinued Vine and YouTube, Rock has launched a makeup line, starred in his MTV shows and gained over 17.7 million followers on Instagram .
On October 1, The Rock shared photos from his Playboy cover photo shoot on Twitter and Instagram, wearing the iconic Playboy bunny ears, bow ties, tights and lingerie, writing, “I’m a @playboy bunny DUHHHHHH.” his instagram post It has since garnered over 2 million likes.
Playboy, which was founded in 1953 by the late Hugh Hefner, is known for its photo shoots of nude women. publication Stopped printing of magazines in March 2020 Amidst the COVID-19 pandemic, and Playboy has completely transitioned to a digital model.
Few men like Bad Bunny and Bruno Mars have been featured on magazine covers, but 23-year-old Rock is the first gay man to do so. In a quote shared by Playboy, The Rock recognized the magnitude of his shoot.
“Having a man on the cover for Playboy is a huge thing for the LGBT community, for my brown people community and it’s all so real. Overall ‘Is this still happening?’ Kind of vibe. And I’m so beautiful,” he added A tweet shared by Playboy.
Anthony Alan Ramos, head of talent at LGBTQ advocacy group GLAAD, Yahoo. said in a statement to That Rock’s presence not only as a gay man but also as a Filipino man is a huge step towards promoting diversity and inclusion in the model industry.
“As the first gay man to cover the magazine, especially during Filipino American History Month, Bretman defies rock gender norms and continues to break down barriers to not only LGBTQ inclusion in the industry but also his vast social use the platform, but also inspire. Many other LGBTQ Filipinos who are underrepresented in fashion, modeling and across the media,” Ramos said.
Some on social media are unhappy with The Rock’s appearance on the cover of Playboy, but others have praised and supported the star.
Follow Jordan Mendoza on Twitter: @jordan_mendoza5.